Papworth research and Consultancy

You helped to keep us on track, pulling together information and identifying remaining gaps. It is only because of your help that we've managed to get to where we are.

Southwark Council





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Evaluation of ONE Marketing

Date: July 1999 - August 1999
Client: Benefits Agency; Employment Service
After the launch of ONE, at that time a new system for claiming benefit for people of working age, Papworth Research & Consultancy worked with Market Research Services to investigate early reactions to the advertising and perceptions of the ONE service. Based on co-operation between the Benefits Agency, the Employment Service and local authorities, ONE offered a single point of entry into the benefits system. The research consisted of a mix of depth interviews and group discussions with ONE service users, potential users and ONE staff within the four pilot areas.

Papworth Research & Consultancy Ltd :  92 Bonchurch Road, Brighton, East Sussex BN2 3PH  :  +44 (0) 1273 699993
Registered in England & Wales | Registration number: 07302269 | Registered office: First Floor, Telecom House, 125-135 Preston Road, Brighton, BN1 6AF